Coach released a humorous 1 minute and 30 second spot for Selena Gomez’s new collection that stars the former Wizards of Waverly Place acting and dancing in various stages of undress. Upon release, Selena also posted the ad to her Instagram account.
We have video of the spot below.
Entitled “After Hours at Coach HQ with Selena Gomez,” the long form ad is a play on Selena as a seemingly overworked administrative staffer at Coach who is the last person to leave the office. But Selena doesn’t really stay late to get paperwork done.
No, not our Selena. When her coworkers are all gone, Selena cranks up the music (in this case Heart’s “Crazy on You”) and really gets to work – designing her own collection at Coach.
The ad even pokes fun at the fact that by staying late Selena gets to eat Coach Creative Director Stuart Vevers lunch …
Coach also provided its own introductory note for the video:
When work hours end, the fun begins. Selena Gomez along with a special cast of characters star in our exclusive video, celebrating the arrival of the new Coach x Selena capsule collection. Shop it now in stores and online: https://on.coach.com/ShopCoachxSelena “
WHAT DO YOU THINK OF SELENA’S NEW AD? WHAT DO YOU THINK OF HER COACH COLLECTION?
(Image source: Youtube)
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