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Talk about a thirst trap.
Bella Hadid posed for a series of Instagram snaps on Sunday, wearing a see-through “wet look” minidress ($2,840) from Di Petsa.
While the model’s sexy outfit seems soaked, it was actually created using designer Dimitra Petsa’s signature draping and stitching technique, which makes dry, recycled mesh appear drenched.
“Our goal in fashion is to allow people to be unashamedly wet,” Petsa told Page Six Style of her work, which is inspired by “the way that we treat our bodily fluids.”
“If we cry in public, we must hide it. If we breastfeed in public, we must hide it. It is this censorship and feeling of shame that we aim to destigmatize through our designs,” she shared. “I wanted to create the vision of a woman empowered by her wetness.”
Hadid, who paired Petsa’s distinctive design with Yeezy Foam Runners and gold jewelry, is far from the designer’s only famous fan; her sister Gigi wore a similar dress for her maternity shoot last September.
Other celebrities who’ve sported “wet looks” of their own — which take “anywhere from three to eight weeks” to handcraft in Petsa’s atelier — include Megan Fox, FKA Twigs and Kylie Jenner.
“Each dress is made individually to each client and to their body shape, meaning no two ‘wet looks’ can ever look or feel the same” the Greek designer and performance artist told us of the “stretchy” and “soft on the skin” garments.
“The process for designing is very intimate and personal … we imbue a lot of emotion and dedication into each piece and the creative process.”
The seemingly saturated styles were born from Petsa’s eco-feminist research at elite London fashion school Central Saint Martins, where she explored the connection between ocean pollution and societal pressure “to pollute and sanitize our bodies, particularly our wetness.”
“By wearing a ‘wet look’ garment in public, you are letting go of shame and embracing the ‘wet self’ and our wet emotions, considering nature as something of our own,” she shared.
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