Kim Kardashian interrupts Kourtney at People’s Choice Awards to plug KKW Fragrance

Kim Kardashian is her own best salesperson.

The 39-year-old reality star interrupted her sister Kourtney Kardashian‘s interview with Giuliana Rancic on the red carpet at the 2019 People’s Choice Awards on Sunday night to promote her new KKW Diamonds fragrance.

The Poosh founder, 40, was in the midst of telling the E! News host that she believes her suit was designed by Naeem Khan when Kim cut in, leaning in front of the microphone to say, “All that matters is that we’re wearing KKW Diamonds! That’s all that … we’re all wearing that.”

The KKW Beauty founder followed that up by telling her sister, “I was saving you, since you didn’t know who you were wearing.”

“No, it’s Naeem Khan, I just didn’t know how to pronounce it,” Kourtney countered, to which Kim replied with a slightly skeptical, “Oh.”

For the evening, the eldest Kardashian had chosen an oversized blazer and wide-leg trousers from the designer accented with sequin pinstripes and paired with a simple black bra as a top.

The “Selfish” author, on the other hand, opted for a seafoam green snakeskin archival Versace gown, which was updated with a matching metal mesh panel down the back.

See what everyone wore on the red carpet at Sunday’s People’s Choice Awards below:


Kris Jenner (in Alexander McQueen), Kourtney Kardashian (in Naeem Khan), Khloé Kardashian (in LaQuan Smith) and Kim Kardashian (in Versace)

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Gwen Stefani (in Vera Wang) and Blake Shelton

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Zendaya in Christopher Esber

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Pink

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Sarah Hyland in Fausto Puglisi

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Storm Reid in Iris van Herpen

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Brittany Snow in Temperley London

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Cole Sprouse

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KJ Apa

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Kelsea Ballerini in Raisa & Vanessa

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Joey King

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Maggie Q and Lucy Hale (in Cong Tri)

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D’Arcy Carden in Maria Lucia Hohan

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Katherine McNamara in Azzaro Couture

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Alessia Cara

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Karamo Brown

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Hannah Brown

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Lisa Rinna

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Erika Jayne

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Dorit Kemsley

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Kyle Richards

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Tamera Mowry-Housley

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Scheana Shay

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Kristen Doute

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Ariana Madix

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Brittany Cartwright

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Teddi Jo Mellencamp

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Lala Kent

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