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Olympic corporate sponsors sticking to deals despite boycott calls against China
US Olympic sponsors facing backlash over backing Beijing Games
U.S. Olympic sponsors facing backlash over support for the Beijing Olympics. FOX Business’ Ashley Webster with more.
Big corporate sponsors are facing questions over their backing of the 2022 Winter Olympics in Beijing as China is facing heat over human rights abuses.
Despite the Chinese Communist Party’s censorship, surveillance and treatment of the Uyghurs population in the northwestern region of Xinjiang, major corporations like Coca-Cola, Intel and Airbnb are sticking with sponsorship deals in the sum of billions of dollars.
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Human rights activists say that they don’t want to offend the leaders of the world's second-biggest economy, underscoring one common interest at play: profits.
"The corporate world has argued for 30 years that their engagement in China would help bring about some degree of liberalization, and along the way, they made a lot of money," Sophie Robinson, China Director of the Human Rights Watch told FOX Business. "The reality is that we're now at a point in time when companies have an affirmative responsibility to make sure that their own business activities aren't creating or contributing to human rights violations."