Phillip Scofield is set to be involved in a “brand new peak time series" to come, ITV bosses have revealed.
On Saturday (May 20), the 61-year-old presenter dramatically quit This Morning following “feud” rumours with his former co-star Holly Willoughby.
Question marks continue to look over his head regarding his involvement in his other presenting role on Dancing on Ice who he also hosts with the mum-of-three.
READ MORE: Phillip Schofield axed from ITV's This Morning 'just minutes after coming off air'
But that’s not enough to keep the broadcaster down, after ITV chief Kevin Lygo teased the dad-of-two's new “peak time” gig after he called him 2hands down one of the best broadcasters of his generation.”
As speculation continues to follow the broadcaster, a PR expert has revealed that the star could make an epic return to West End or in panto following his stage success in Joseph And The Amazing Technicolour Dreamcoat back in 1991.
Brand and culture expert Nick Ede told MailOnline: “He was a very big musical star selling out West End shows like Joseph [And The Amazing Technicolour Dreamcoat] and Dr Doolittle, he may consider treating the boards again or touring in a pantomime.”
He went on to add that the presenter could even be offered a multi-million pound deal by Channel 5 thanks to his past as a BBC Radio 1 DJ, adding: “He’s a bankable star and still a big name to many.”
Following his exit from the ITV show, ITV’s Managing Director of Media and Entertainment Kevin gushed: “Phillip is hands down one of the best broadcasters of his generation and we thank him for his two decades worth of absolutely terrific television on the This Morning sofa.
“This Morning is made by one of the best and most diligent teams in television, who produce 12 hours of live television each week.
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“We look forward to continuing our relationship with Phillip starting with The British Soap Awards in June and a brand new peak time series to come.”
It was previously reported that Holly and Phil’s friendship was “cooling”, and Phil himself has since admitted that the last few weeks “haven’t been easy” for either of them.
- Holly Willoughby confirms ITV's This Morning future after Phillip Schofield quits
- Phillip Schofield quits ITV's This Morning following Holly Willoughby 'feud'
- Holly Willoughby and Phillip Schofield's feud 'started three years ago'
- Phillip Schofield
- This Morning
- Holly Willoughby
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