Crackdown on funeral firms putting pressure on pensioners to buy plans

Government to crackdown on unscrupulous funeral firms that pressure pensioners in buying expensive packages

  • Mail on Sunday uncovered practices at Cheshire’s Plan My Funeral Avalon 
  • Ruthless staff allegedly use illegal tactics to sell £4,000 pre-paid funeral plans
  • Salesman are said to boast to colleagues when they goad pensioners with calls 

Unscrupulous firms which pressure pensioners into buying expensive funeral packages are to face a Government crackdown in a victory for The Mail on Sunday.

An undercover investigation by this newspaper at a call centre for one of Britain’s biggest funeral firms exposed how elderly people were being plagued by ruthless staff using illegal tactics to sell them £4,000 pre-paid plans.

Now the Treasury has announced a consultation to bring the £2 billion industry under the regulation of the Financial Conduct Authority.

Elderly people are being plagued by ruthless staff using illegal tactics to sell them £4,000 pre-paid funeral plans. File image used 

Economic Secretary to the Treasury John Glen said: ‘There were over 200,000 pre-paid funeral plans bought last year, and most of them I am sure were perfectly legitimate.

‘But, as The Mail on Sunday uncovered, there are some sly salesmen out there going to extreme lengths to rip off vulnerable pensioners.

‘Tougher regulation is needed to enforce robust standards for all plan providers, and to protect grieving families.’

The MoS investigation at Cheshire call centre Plan My Funeral Avalon found that salesmen boasted of goading pensioners with constant calls. 

An undercover reporter was also told to ‘trick’ an elderly customer into giving personal information.

Now the Treasury has announced a consultation to bring the £2 billion industry under the regulation of the Financial Conduct Authority. File image used 

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