Former Love Island contestant Adam Collard has showed off a romantic new tattoo just days after going public with ITV Sport presenter Laura Woods.
Adam, 27, seemingly confirmed the relationship during on Instagram at the weekend by sharing a snap of the pair cuddled up on a bed. Laura could the giving him a peck on the cheek during a weekend away in Cornwall.
Fitness coach Adam attended celebrity tattoo artist Claudio Traina's Sixty Ink studio in London for the inking, which he had scribed on the back of his neck. At the time, the studio was hosting a special event in collaboration with Tinder, with Geordie Shore's Nathan Henry and MIC’s Inga Valentiner amongst the other celebrity names present.
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Adam's tattoo simply reads, "adore u", in what appears to be a nod to his new girlfriend. Sharing her own pics from their romantic getaway, said in a post: "That was really a very special stay, thank you. (Not an Ad just loved it that much) Cornwall in October might just be my new favourite thing."
Former Islander Adam has dated eight women in the past five years – most notably Zara McDermott who he met on the ITV dating show in Majorca. Adam also dedicated a tattoo to her too – with her initials inked on his wrist. Following their split three years ago, however, he had it removed.
Discussing Adam and Laura's relationship, meanwhile, a source told the Sun: "They're absolutely smitten with one another. Adam couldn't help but post a picture of Laura on his social media. Now he's being bombarded with messages about how well he's done to pull her. She's his dream girl – and I'm sure many others would say the same."
Woods, who previously worked for Sky Sports and talkSPORT, recently admitted her successful career has come as a result of sacrificing personal relationships. "I would just make sure I always prioritised work," she said to The Telegraph. "That took me through telly, through production, and it took me to here.
"And then I realised, probably in the last couple of years that, although I’ve got to where I want to in terms of my professional career, I’ve probably done it at the expense of some of my own personal relationships."
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And back in April during an interview with Anthony Joshua, Laura stated that she was too busy with work to start dating. The heavyweight boxer asked her: "Are you in a relationship?" to which she replied: "I'm not in a relationship, are you?"
She proceeded to state she was, "too focused on work", to be tied down, and AJ replied: "Um, yeah," when the blonde asked if he felt the same. And making light of the situation, she added: "We've got so much in common."
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